Thailand continues to be one of Southeast Asia’s most attractive destinations for investment and business expansion. With its strategic location, robust infrastructure, and supportive regulatory environment, the country offers significant opportunities for both local and international enterprises. However, navigating the complexities of a foreign market requires more than ambition—it demands insight and preparation. Our Doing Business in Thailand 2025–2026 guide provides a comprehensive overview of the Thai business landscape, covering everything you need to know to establish and grow your operations successfully
Thailand’s newly amended Organic Act on Anti-Corruption (No.2) B.E. 2568 (2025) marks a significant shift in corporate compliance expectations. With expanded whistleblower protections and stricter enforcement mechanisms, companies operating in Thailand must act swiftly to align their internal controls and reporting systems with the new legal landscape.
Thailand stands at a crossroads. Once powered by a young and growing population, the country now faces fewer births, a rising elderly population, and a rapidly shrinking workforce. This is not a distant problem but one already reshaping the economy, society, and future of the nation. The question is not when the demographic crisis will occur, but whether Thailand can adapt quickly enough to survive.
Family-run businesses in Thailand have a combined net worth of approximately THB 30 trillion, out of a total net worth of THB 42 trillion from all Thai businesses. Around 80% of all businesses in Thailand are owned or controlled by families, with an impressive figure of approximately three-fourth of all businesses listed on the Stock Exchange of Thailand are family-run businesses.
Across all industries, effective management of the entire end-to-end value chain can drive significant improvements both in terms of cash flow as well as profits. For retailers, however, the optimal strategy can be even more tightly focused, as cash and profits go hand in hand. The faster stock can be turned, the more profit and cash can be generated. Even so, the aim should not just be about turning stock quickly, but rather about turning the right stock quickly – and knowing how to align the speed of your supply chain to ever changing customer demands.
The future economic effects of artificial intelligence are hard to calculate, but are likely to be staggering. A study by McKinsey Global Institute estimated that worldwide GDP could increase by up to $13 trillion by 2030 as a result of AI alone. Current research within APAC, however, shows that companies across te region have yet to prepare themselves for the next generation of computing – with fewer than half of them having begun to make the necessary transition in earnest, even as four in five already agree that AI adoption is a necessary step for staying competitive.
General artificial intelligence – the idea that a computer can simulate (or surpass) human performance in all situations – remains a distant goal, perhaps never to be achieved. But by breaking down human mental activity into discrete processes, and by optimising specialised processes for speed and accuracy, computers can excel far beyond human performance.
APAC remains the most dynamic region in the world in 2018. Expected to grow by 5.5% this year, the region is set to account for almost two-thirds of global growth, with strong GDP projections of 5.6% continuing into 2019. Grant Thornton’s International Business Report (IBR) also signifies sustained business leader optimism in the region. Net optimism sits at net 55% in Q2 2018, up 27pp from Q2 2017. ASEAN (the Association of Southeast Asian Nations) is a particularly bright spot. At net 64%, business optimism in ASEAN has reached a record high against healthy projected growth of more than 5% each year between now and 2022.
Towards the end of last year, I had the opportunity to attend our global conference in Vancouver and was honoured to listen to one of the gurus sharing a great deal of information around unconscious bias and why it’s important to be “bias aware”. It’s not easy, but when the concept is learnt and understood, it allows us to pause and think before we make any judgement or decision.
With 2019 now well underway, distinct themes are beginning to emerge that are likely to shape global economic developments for the remainder of the year. Amid likely slowdowns within some of the major world economies, developing regions such as ASEAN will have a golden opportunity to take the initiative. The question is whether key countries such as Thailand will make the necessary adjustments in order to capitalise on their good fortune.
In this article, we explain how taxpayers could leverage on Advance Pricing Agreements (“APAs”) to guard against the uncertainties of tax compliance in an era of increasingly complex tax rules.
There may be a storm brewing in some of the world’s largest economies as businesses come to terms with a skilled worker shortage. Are technology and mobility two options for businesses struggling to find talent?
A single Standard (TFRS 15) replaces IAS 18, IAS 11 and the numerous revenue-related Interpretations. It provides a single, principles-based framework that should improve comparability of revenue recognition across entities and industries, also filling in many of the existing gaps in the current TFRS revenue guidance (like multiple element arrangements and guidance on warranties). Finally, the new Standard will close the current disclosure gap.
Keeping pace with a fast-moving economy means continually re-investing profits to fund future growth. Although many companies struggle to access the liquidity needed to enable timely investment, a proactive approach to working capital management can free up significant untapped cash within any business, providing a platform for longer term, sustainable growth.
Thailand’s push toward its 4.0 economic model gained a lot of momentum in 2018, as the government made investments and policy changes in countless areas to smooth the way for business. The way forward is clear on most fronts, and the next decade is sure to be an exciting one for Thailand and the advanced manufacturing and digital economy that is well on its way.
Francesca Lagerberg, Grant Thornton International’s global leader – network capabilities, has been heading up our Women in business reports for 15 years. She reveals the progress she has seen, and what more needs to happen.
South East Asia is a bright spot in the global economy. The outlook for the region is sustained, healthy growth of more than 5% per year between now and 2022.(i) Against this backdrop, business sentiment has hit a new high. We explore what is driving this positivity and find that infrastructure emerges as a source of real opportunity for ASEAN firms in the coming years. At the same time, however, concerns over climate change loom large. Greater cooperation will be key to overcoming these environmental risks.
In any competitive sphere, there is a natural tendency for different players to cluster towards the middle. Through a combination of traditional practice, human nature, common sense, imperfect foresight, talent competition and a host of other shared qualities, there may be little – particularly in mature industries – to separate one company from another at an organisational level.
Culture and technology around the world are rapidly progressing, and the only clear prediction we can make about the future is that change will continue to occur at every level of society. Most businesses have realised that they must follow these changes to keep up with the new world – and others have decided to actually become leaders and drive the change further forward.